WEDDING, SUN BOUNCE - Editorial
c:
Creative direction & Production:
Josephine M. Aymar
Design and Styling:
Luis Amslgruber
Art Direction & Photography:
Julia Lee Goodwin
Hair and Make-Up Artist:
Henriette Aue
Model:
Qianyu Yu
For this editorial featuring the fashion designs of Luis Amselgruber and other young designers, we’ve crafted a personal and captivating narrative. We juxtapose traditional countryside patterns, reminiscent of southern German mountain aesthetics, with innovative deconstructed closures on garments like blouses. Imagine Heidi finding herself in an urban environment, embodying a youthful spirit with charming, childlike details. This fresh interpretation blends tradition with modernity, offering a narrative of playfulness