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NELSON FW25


c: 

Design & Concept: 
Tim Escher

Art Direction & Production:
Josephine Aymar

Photo: 
Denise Bakker

Hair & Makeup:
Henriette Aue

Talents:
Emma Nourani
Shima Jafari
Claudia Goehner-Escher
Anton Wallner

Assistants:
Nikolaus Hofmann
Lars Bollgönn
Nicolas Moses
Johanna Quester
 
March 2025

The collection NELSON FW25: REDEFINED UNIFORMITY explores how uniforms, as symbols of
hypermasculinity and hyper-femininity, reinforce traditional gender roles and conformity, while also
highlighting fashion's role in expressing individuality. By integrating gender fluidity and
deconstructing power dynamics, the project blurs the boundaries between uniforms and fashion
through a modern, artistic reinterpretation of traditional attire.




©MMXXIV BERLIN, DE.
JOSEPHINE AYMAR
 ALL RIGHTS RESERVED.